typical thought pattern
I help organizations define and implement their go to market strategies – pure and simple. Throughout my career, I’v been tasked alongside marketing with a variety of operational and financial responsibilities focusing on delivering creativity, differentiation and ultimately revenue. My economics background further ads value through a deeper understanding of how socio-economic factors impact business planning and decisions. Defining the base prerequisites and establishing a cohesive link between what the challenges are and what needs to be done to navigate them.
Proud to have worked with
Supporting my marketing and business acumen, is a creative mindset that embraces the digital world. With over 25 years experience in graphics design, web hosting, CMS and social media – I not only bring to the table the functional aspects of a role, but also the hands-on. This allows me to easily understand and associate with agencies, vendors and the consumer through a finished product. Easily charting and managing process flows, designing the customer life journey and devising the ways and means to acquire and retain them.